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Insights from the Gravitate Digital team
Keyword Data cut for those without active ad campaign
Keyword Data Cut For Those Without Active Ad Campaigns
Keyword Data Cut For Those Without Active Ad Campaigns 700 411 Gravitate Digital

Advertisers without active ad campaigns on AdWords can no longer gain full access to Google’s Keyword Planner Tool after average monthly keyword data is restricted. Users with a low monthly ad spend or those that carry out excessive data searches may also be affected by the change, which will…

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Video feature added to Linkedin
Video Feature Added to Linkedin News Feed
Video Feature Added to Linkedin News Feed 700 411 Gravitate Digital

In a bid to keep up with other leading social media and B2B platforms, Linkedin has added a new video feature to their news feed. To ensure quality content, the company has requested that 500 of its top Influencers create a 30 second clip to appear…

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Google introduce new responsive display ad
Google Introduce New Responsive Display Ads
Google Introduce New Responsive Display Ads 700 411 Gravitate Digital

Google’s latest ad launch could really shake things up for advertisers this month as a new responsive display ad allowing greater control over branding is released. With the ability to automatically adjust its own size and format to fit ad space on an impressive number…

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Twitter cracks down on false accounts with new verification plan
Twitter Cracks Down on False Accounts with New Verification Process
Twitter Cracks Down on False Accounts with New Verification Process 700 411 Gravitate Digital

Twitter has re-introduced the ability for users at high risk of impersonation to apply for verified accounts. Currently reserved for celebrities, journalists and other public figures, the verification tool will help users to find high-quality profiles as opposed to fan pages or false accounts. The…

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