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Insights from the Gravitate Digital team
Google predicts waiting times using crowdsourced data
Google Predicts Waiting Times Using Crowdsourced Data
Google Predicts Waiting Times Using Crowdsourced Data 700 411 Gravitate Digital

Ever wanted to know exactly how long a visit to the shops will take? Do you pop out at lunch hoping you don’t get stuck in that 30 minute queue at Starbucks and miss your afternoon meeting? Google’s new waiting times feature may not be…

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Pokemon GO
New Sponsored Locations To Feature In Pokemon Go
New Sponsored Locations To Feature In Pokemon Go 700 411 Gravitate Digital

Sponsored Pokéstops will soon appear in Niantic’s new location-based augmented reality game Pokémon Go. With more than 75 million downloads since its release earlier this month, Pokémon Go has quickly turned into a global phenomenon and retailers are already looking for ways to cash in…

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Google’s New Mobile Algorithm Boosts Search Results For Optimised Devices
Google’s New Mobile Algorithm Boosts Search Results For Optimised Devices 1024 602 Gravitate Digital

Internet users on the go can now track down high quality search results more easily after Google unveil their new mobile algorithm boost – an update designed to move mobile-friendly websites to the top of Google’s mobile search results. Confirmed by Google Trends Analyst John…

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Google to expand text ads
Google To Expand Text Ads for Increased Optimisation
Google To Expand Text Ads for Increased Optimisation 700 411 Gravitate Digital

Internet giant Google are soon to introduce expanded text ads across all Google Adwords accounts, a change which many industry experts are calling the biggest shake up to paid search in the last 15 years. The new format will allow two 30 character headlines, a…

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